Abbey, the UK’s leading provider of forklift truck attachments, has launched a completely redesigned website, created in partnership with TLH Marketing. With a modern design, improved navigation and a fresh new look, the platform gives customers a simpler way to explore the company’s growing range of material handling solutions.
Founded in 1984 and based in Bury, Greater Manchester, Abbey is well known in the materials handling sector as a family-run business. They offer innovative products and are backed by industry leading service.
The business originally built their reputation supplying used forklift attachments for sale and hire.
Over time, however, customer requirements changed and Abbey’s offering expanded alongside them. Today, the company provides a wide range of safety systems, weighing technology, forklift safety cameras, and new forklift attachments.
As that portfolio grew, so did the need for a website capable of presenting everything in a clear and accessible way. Paul Saunders, Managing Director of Abbey, believes the new website was a necessary step forward for the company.
He said: “Over the years, we’ve expanded far beyond our roots as a supplier of used forklift attachments. Today, we provide a wide range of solutions that improve safety, productivity and efficiency, and we needed a website that properly showcased everything we can offer.
The new site gives customers much greater insight into our products, services and expertise, while its modern design reflects the professional, forward-thinking business Abbey has become.”
One area that has grown considerably in recent years is workplace safety. The website now provides dedicated information on Safety Shield, Abbey’s AI-powered pedestrian detection system. With an industry-leading 99.6% pedestrian detection accuracy, the technology is designed to help businesses reduce the risk of forklift and pedestrian incidents in busy working environments.
The focus on safety continues with Orlaco forklift camera systems. The website includes dedicated pages to the types of attachment and cold store cameras they provide.
Further sections of the website explore Abbey’s weighing technology offering. Customers can learn more about the RAVAS product range, including overload prevention systems such as SafeLoad and SafeCheck. Additionally, information is available on load cell weighing products including RAVAS iForks, RAVAS iCP and RAVAS Weighing Pallet Trucks, providing greater insight into technologies that can integrate weighing directly into handling operations.
The website also gives substantial visibility to Abbey’s attachment expertise, which remains an important part of the company’s offering.
With a stock of more than 2,000 used forklift attachments, Abbey boasts the largest rental attachment fleet in the UK. Extensive coverage is given to the company’s reconditioned attachment range, highlighting the rigorous eight-step reconditioning process every attachment undergoes before returning to service.
The process is supported by Abbey’s specialist workshop facilities that are purpose-built to inspect, repair and recondition equipment to an exceptional standard. Supported by experienced engineers, Abbey consistently delivers every attachment with the reliability and performance customers expect.
As the UK supplier of KOOI® attachments, the company has dedicated pages to solutions, including ReachForks, RollerForks and Mast Height Extenders. These sit alongside a growing portfolio of new attachments that reflects Abbey’s ambition to become a complete material handling solutions provider.
The website also reinforces the importance Abbey places on customer support. From site visits and application advice to next-day delivery on rental attachments, the company understands that keeping operations moving is just as important as supplying the equipment itself.
Taken together, the website helps tell the story of Abbey today. The site showcases a business that has expanded their capabilities while remaining focused on quality, technical expertise and long-term customer support.